Rule Based Discounts (Custom Discount)

Key Features of Rule Based Custom Discounts

Discount Criteria/Eligibility Rules

These are base rules that determine if a particular discount gets unlocked or not.

You can setup multiples of these rules and either set it as either of the following for the discounts to get qualified:

All rules should satisfy
At least one rule should satisfy

Products to Apply Discount on

This section helps in assigning the particular products or collections that need the discounts to be applied on.

This differentiates it from the Discount Criteria and you can have the qualifying condition separate from where you want to apply the discount on.

Discount Types

Percentage Off: Apply a % off discount on the products selected in the “Apply Discounts on” section once your customer satisfies the discount criteria.
Fixed Amount Off: Apply a fixed price discount based on your base currency (this gets converted if you have more than one currency on your store) on the products selected in the “Apply Discounts on” section once your customer satisfies the discount criteria.
Sell at Discounted Price: Instead of applying discounts, you can sell each of your discountable products at a fixed or discounted price using this option once your customer satisfies the discount criteria.

Sorting Cart Items

By Product Price

Least Expensive: For all products in the cart that fall under “apply discounts on” category, this will apply the discount on the least expensive or cheapest product(s) in the cart once discount criteria is satisfied.
Most Expensive: For all products in the cart that fall under “apply discounts on” category, this will apply the discount on the most expensive product(s) in the cart once discount criteria is satisfied.

By *Line Item Price

Least Expensive: For all products in the cart that fall under “apply discounts on” category, this will apply the discount on the product(s) with the least expensive or cheapest line item price in the cart once discount criteria is satisfied.
Most Expensive: For all products in the cart that fall under “apply discounts on” category, this will apply the discount on the product(s) with the most expensive line item price in the cart once discount criteria is satisfied.

Note: In Shopify, a line item price is the total cost of multiple units of the same product in an order. For example, if a customer buys 3 shirts at $20 each, the line item price is $60 (3 × $20). This differs from the product price, which is the cost of a single unit.

Limiting number of Discountable Products

A limit can be setup on the number of products selected from the “Apply Discount on” section that get discounted per order once discount criteria is satisfied.

Same Products: Set limit on how many products you want to apply the discount on individual SKUs.
Different Products: Set limit on how many different products you want to apply the discount on.
Total Discountable Products: Set an overall limit on all the products in the cart that are part of the “Apply Discount on” section. No bar on same/different products.

Discount Mode

You can choose whether to apply the discounts should apply automatically on the cart once qualified or only when the customer applies the code at checkout.

Automatic: Applies the discounts automatically to the cart once qualified.
Manual Code Discount: Applies the discount once the code (which is the Promotion Name) is added at the checkout (once qualified).

Examples and Use Cases

Buy 3+ products to get 50% off on 2 of the least expensive products from Collection X
Get 2 items for a fixed price of $40 from this collection, with up to 4 items discounted. Buy more, save more—easy!
Offer 50% off on two of the cheapest items in the cart.

Updated on: 03/11/2024